For doctors across Pakistan
aldunya.online builds doctors in Islamabad, Rawalpindi and across Pakistan a permanent digital foundation — one that carries your name, your specialty and your credentials to the patients already looking for them. One setup. No monthly advertising.
Where patients search & decide
What the search really returns
For Cardiologists in Islamabad, patients are pointed to booking directories and hospital department pages — not a verified, specialty-matched profile.
A simulation of what these typically return in Pakistan — not a live search. The real ones get run for your name, before we meet.
The problem
None of them are about the quality of your medicine. All four are fixable, and they are fixable once rather than every month.
A patient with chest pain does not ring the hospital switchboard first. They search, they read for four minutes, and they choose. If nothing online states your specialty and your training, you were never in the shortlist.
A staff page is not yours. Change hospitals or open your own clinic and the page goes, the referrals thin out, and the years of goodwill start again from zero in the new city.
Aggregators and top-ten pages fill the results. Placement on them tracks who paid, not who is competent. Patients cannot tell the difference — so they use the only signal available.
Boosted posts and Google Ads rent you attention by the month. A properly built profile is an asset you own: it keeps working through the years you are too busy to think about it.
The evidence
I run these before we meet and bring you the screenshots. Most doctors pass the first one and fail the other three — which is precisely the pattern that costs patients.
The verdicts above are the common pattern, not your result. Yours gets run for real, with your name, and you keep the findings.
Ethics
No claims about outcomes. No comparison with other doctors. No soliciting patients, and no promise of a result that depends on a patient’s condition.
The work is corrective. Information about you already exists online — on hospital pages, on directories you never signed up for, in listings that are years out of date. Much of it is incomplete and some of it is wrong. This makes it accurate, complete and findable, which is the same standard a hospital profile or a professional directory listing is held to.
What you get
Six pieces, set up once, all owned by you. There is nothing here you have to keep renting.
Your specialty, sub-specialty, qualifications, procedures, hospital affiliations and consultation timings — on a domain you own, that moves with you.
Set up and corrected so your clinic appears on Maps with the right hours, the right location pin and the right phone number.
A simple, honest route for satisfied patients to leave a review, so the visible record of your work reflects the actual record.
Patients increasingly ask ChatGPT and Gemini for a specialist. Those answers are drawn from structured, machine-readable data. Most doctors publish none.
Change hospital or city and your digital foundation updates in a day. Nothing is rebuilt, nothing is lost.
Overseas Pakistanis researching a doctor for a parent need to find someone credible. Structured for that search from the start.
The Competitive Advantage
Traditional agencies barely understand basic SEO — or they unbundle SEO, AEO, and GEO into bloated PKR 80,000/month retainers. We build all four dimensions into an integrated, permanent digital foundation from day one.
Charge PKR 10k–30k/mo for keyword-stuffed WordPress blogs that no patient reads, hosted on slow shared servers.
Custom Next.js edge engine, sub-second speeds, and deep Schema.org Physician ontology that Google's algorithm trusts permanently.
Ignored entirely. Typical agencies have no concept of entity resolution, clinical Q&A structuring, or zero-click search.
Clinical structured FAQ schema and concise answer architecture that AI crawlers cite directly when patients search symptoms.
Billed as an inflated PKR 25k/month add-on buzzword with zero actual knowledge of machine learning citations or knowledge graphs.
Structured digital footprint, /llms.txt, and entity consistency so conversational models name you when asked: "Which specialist should I see?"
Treated as an afterthought, leaving clinics with wrong phone numbers, bad pins, and unmanaged negative reviews.
Verified Google Business Profile, accurate clinic location pins, hospital department mapping, and an ethical patient review system.
Why pay PKR 80,000 per month for unbundled buzzwords when you can own an intelligent AI-era foundation built once and defended with discipline?
| What Matters | Typical Agency (PKR 80k/mo) | Al Dunya Online |
|---|---|---|
| Monthly Maintenance Cost | PKR 80,000 / month (unbundled: 30k SEO + 25k AEO + 25k GEO) | PKR 25,000 / month Active Authority Retainer (all unified) |
| Technology Stack | Generic WordPress template with 20+ bloated plugins that break | Bespoke Next.js application, sub-second edge CDN, zero plugins |
| Visibility Approach | Temporary ads (the day you stop paying monthly, patients vanish) | Permanent organic & AI authority you own outright for life |
| Results & Accountability | Vague "3-month guarantee" (usually buying spam links or vanity metrics) | 90-day risk share: if you don't rank for your name & city, we work free |
| Ownership & Control | Held hostage on agency servers; cancel and you lose everything | 100% doctor-owned: domain, code, Google profile, and reviews stay yours |
The process
It starts with the audit, and the audit costs nothing. You will have seen the evidence before you are asked for a decision.
I run the four searches for your name myself and show you the screenshots. You get the findings written down whether or not we work together.
The website in your name, your specialty structured properly, and your Google Business Profile claimed and corrected.
The review system goes live and your details are made consistent everywhere they already appear — directories, hospital pages, old listings.
New qualifications, a change of clinic, a move to another city, new procedures. The foundation stays accurate as your practice changes.
Pricing
One number, not a range. Everything needed to go live is in the setup fee.
Covers the full foundation. Nothing further to pay to go live.
Continuous AI citation audits, search defense, and practice updates. Optional, and cancellable anytime.
Half now, half only once your site is live and you have seen it. If you are not showing up for your own name and your own city within 90 days, I keep working at no further cost.
Questions
Yes. Medical councils restrict soliciting patients, comparing yourself with other doctors, and claiming outcomes — this deliberately does none of that. It corrects and completes information that's already public: your name, your qualifications, and where you practise.
Traditional agencies unbundle search into expensive line items — often billing PKR 80,000/month or more for basic SEO (30k), AEO (25k), and GEO (25k) on slow WordPress templates, while locking you into renting ad traffic. We build all four dimensions (SEO, AEO, GEO, and Maps) into an integrated Next.js foundation you own permanently. The optional PKR 25,000/month retainer is for active AI authority defense and continuous monitoring, not advertising spend.
SEO puts you in Google's traditional blue links. AEO (Answer Engine Optimization) gets your clinic cited in Google AI Overviews and zero-click answers. GEO (Generative Engine Optimization) and LLMO ensure conversational models (ChatGPT, Gemini, Perplexity) recommend you when patients ask for specialists in your city. We engineer your digital foundation so all four work together as a single unified system.
Usually the problem isn't having no website — it's that the existing one isn't structured for search, isn't linked to a corrected Google Business Profile, or isn't readable by AI assistants. The free audit shows you exactly where the gap is before anything is proposed.
Yes — the foundation (website, Google profile, reviews, AI-readable profile) is the same structure regardless of specialty. Message on WhatsApp with your specialty and city and the first step, the free audit, starts from there.
The person
Anwar Khan
Digital presence partner · Islamabad
The same person who runs your audit builds the site and answers the phone afterwards.
Working with doctors across Islamabad, Rawalpindi and across Pakistan. Message on WhatsApp at any hour — the reply comes from me, not a sales desk.
Start here
Tell me your name, specialty and city. I run the four searches and send you what a patient sees. No cost, no obligation, and no one calls you unless you ask.
This opens WhatsApp with your details filled in. You can message in English or Urdu (voice notes welcome). Nothing is stored on this website. You can also call +92 335 615 8312 or write to anwar@aldunya.online.
